Affiliate vs other channels


See how

Migrate and grow



See long-term success



Power of our network

Network recruitment drives exponential growth. Our dedicated efforts focus on continually bringing new publishers into the network. Combined with our strong publisher base, this creates an optimal environment for long-term success.

For advertisers who migrated an affiliate marketing programme to CJ, programme performance over a five year period was compared between the following:

  • Publishers who were active in the advertiser's affiliate marketing programme prior to migration.
  • Growth from all network publishers recruited into the advertiser programmes.

Trusted by the world’s largest brands

Don’t just take our word for it. Check out our client success stories.

Realise global growth

Leverage our deep global market expertise to help you identify international opportunities with the most influential publishers, to reach your cross-border and local consumers in over in 240 countries and dependencies combined.

Leverage cutting-edge technology

Our innovative, data-driven, omni-channel solutions open the door to unlimited opportunity by connecting you with customers.

Affiliate Personalisation
Designed to maximise the value of affiliate partnerships, our Affiliate Personalisation solution provides new ways to partner and, ultimately, discover the full potential of your relationships. Set yourself apart from your competition and maximise all the benefits of your affiliate partnerships through the first scalable, fully customizable, one-to-one customer-centric solution in market.
Unlock insight into multi-device customer journeys to grow your programme, gain competitive advantage, and reward publishers for sales driven in cross-device journeys. Leverage initiating and concluding device analytics to maximise placements and partnerships driving the most valuable customer shopping journeys.
Cookieless Tracking
As a part of our future-focussed standard integration, leverage this comprehensive, privacy-friendly solution to ensure uninterrupted tracking, even in the absence of a CJ cookie, across all devices and environments.
Affiliate Customer Insights
Gain unprecedented visibility into the value of affiliate customer shopping behaviour in order to understand channel effectiveness compared to other marketing channels. This includes visibility into affiliate’s influence on lifetime value, offline purchases, new-to-file rates, and orders per customer.
Verticalised integrations
Vertical specific integration options enable real-time decisioning, align your partnerships and placements with the value of each customer’s purchase, and are paired with competitive reporting and benchmarking.

Identify the right growth opportunities

Tap into unparalleled, customer-level data and actionable insights to identify new partnerships and audiences.

Identify the right growth opportunities with CJ Affiliate

Captivate customers through content

Our industry leading solutions and services, coupled with the largest network of influencers, introduce you to a new type of research-driven shopper.

Graph showing 30% growth in advertiser annual revenue
Content Certification

Gain immediate access to easily engage and activate influencer relationships at scale.

VIP Influencer Campaigns

Guarantee exposure on targeted influencer sites, blogs, and social platforms via media campaigns.

Learn More
Content expertise

Leverage our dedicated content team who are experts in all things influencer marketing - many are content creators themselves.

View the success story

Compliance at our core

Since we opened our doors in 1998, partner brand security has been a top priority.

Icon of person and globe
Dedicated expertise

Our team of compliance experts have worldwide, verticalised knowledge and experience in historical and emerging trends and behaviors.

Shield icon
Proprietary fraud AI

Sophisticated network and customised programme monitoring using proprietary machine learning, automation, and expertise to quickly detect performance anomalies for speedy resolution.

Bullet list icon
Incident scoring

A tiered approach to fraud resolution results in zero tolerance for malicious activity and compliance rehab policies for infractors with less-severe compliance issues.

Pre-payment validation

We proactively review each and every publisher within our network prior to their first payment to detect fraud before any dollars are ever spent.

GDPR compliance suite of solutions

This comprehensive set of solutions provides options to GDPR and ePrivacy directive compliance to retain tracking and customer-centric insights.

Service Options for Everyone

Whether you elect to run your own program from top to bottom, work with an agency partner, or are looking for custom, white-glove service, we’ve got you covered. Regardless of the service option that meets your needs today, all clients gain access to these core offerings:

An Intuitive Platform

Access our easy-to-use platform including actionable insights, rich resources, best practices, and documentation that makes it simple for you to focus on what matters most: growth.

Partner Discovery & Management

Create connections with our on-demand partnership discovery and relationship development tools and resources as well as networking opportunities that take your affiliate partnerships to the next level. You can also track all your partnerships on CJ’s platform, regardless of where you discovered them.

Strategic Expertise

Our knowledgeable support team is available to answer any questions you may have. Looking for more? We also offer ongoing, proactive training sessions lead by industry experts and thought leadership to stay informed on current trends.

Our expertise = your success

Wherever you are in your affiliate investment journey, we offer verticalised expertise, innovative technology and integrations, as well as strategic support to meet your needs.


Acquire new shoppers and create brand loyalty through omnichannel experiences. Benchmark affiliate performance against other marketing channels on KPIs such as new-to-file rates, lifetime value, and offline purchase behavior to strategically invest in publishers to meet specific acquisition and retention goals.


Cutting-edge data solutions allow you to understand your market share, benchmarked against your competition, with strategy recommendations to create customer loyalty and acquire share of wallet. Our verticalised integration package captures real-time value indicators at the point of booking, and applies them to consumed bookings, delivering partner value-alignment and margin management.


Drive acquisition for your brand while leveraging industry-leading technology, expertise, and world-class service with a focus on global financial regulations. Our proprietary technology programmatically detects publisher compliance issues for rapid resolution. Leverage strategic analytics on KPIs such as application to approval rates and lifetime value, complete with competitive benchmarking to help you understand the true impact of your partnership investments.

Technology and services

Acquire new customers for your brand with flexible publisher compensation at every stage of the customer lifecycle. Leverage strategic analytics on KPIs such as lead quality and conversion rates at each lifecycle milestone, such as application to activation rates, lifetime value, and competitive benchmarking. This ensures you maximise your partnership investments.

Ready to drive more sales and reward world-class publishers for successfully promoting your products and services?